Startup Ohio based eyewear company Featherwood frames is pretty unique, not just because of the customised slick wooden designs, but because of how they’re made.
In an attempt to find new sustainable ways of creating products, as well as taking inspiration from nature, the design team use good old fashioned pedal power to veer away from hi-tech production methods and avoid using energy resources.
Simply, their motto is “High thought/low tech.” Featherwood Frames is all about minimalist techniques, but original concepts. By using bike energy, the company maintains itself on the lowest amount of energy, in keeping with their ecological ethos.
“Small scale, low energy production is a solution to the myriad of problems our planet is facing.”