#WhoMadeMyClothes?: Fashion Revolution Reveals Transparency of Our Favourite Brands

#WhoMadeMyClothes?: Fashion Revolution Reveals Transparency of Our Favourite Brands

fashion-revolution-fashion-transparency-index-2Fashion Revolution week is upon us, as it celebrates the rise of ethical style, and remembers the factory collapse in Bangladesh, April 2013, which led the industry to ask questions, such as “#Whomademyclothes?” The disaster prompted conscious shoppers to question worker’s safety and transparency in the world of fast fashion.

Now in its 3rd year, Fashion Revolution has partnered with Ethical Consumer to create a fashion transparency index, which left rather surprising results about some of the top brands out there. H&M, who are currently  hosting World Recycle Week, came up top, within the 76-100% transparency bracket.  French fashion house Chanel, on the other hand, proved to be one of the least transparent brands.

fashion-revolution-fashion-transparency-index-3“Together we wanted to find out what companies are doing towards improving social & environmental standards & how much of that information they share with the public.”

But what does transparency actually mean when it comes to fashion? Some of you may or may not know that the brands we buy our clothes from do not own the factories that produce their clothing, which makes it hard for them to have any control over the treatment of garment workers. Brands such as Levi Strauss and H&M have made steps to transparency, by gaining back control of their supply chains & FRD_web_header_151-700x328-1introducing schemes that allow for a more sustainable future.

Download the transparency index here, and if you’re interested in finding out more about the places you purchase from, don’t forget to ask brands and retailers “#Whomademyclothes?

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